https://christophernelson.co Christopher Nelson Tue, 06 Jan 2026 21:33:13 +0000 https://christophernelson.co en https://christophernelson.co/Christopher-Nelson-Portfolio Wed, 04 Oct 2017 22:47:29 +0000 Christopher Nelson https://christophernelson.co/Christopher-Nelson-Portfolio <img width="697" height="428" width_o="697" height_o="428" data-src="https://freight.cargo.site/t/original/i/865ebd5fc59a815cb582433b2d5e8ce27a906d30c3c8c422365148f6af60516f/CN-LOGO.png" data-mid="5582301" border="0" data-scale="38" src="https://freight.cargo.site/w/697/i/865ebd5fc59a815cb582433b2d5e8ce27a906d30c3c8c422365148f6af60516f/CN-LOGO.png" /> https://christophernelson.co/OREO-x-Pokemon-1 Thu, 06 Jun 2024 20:40:40 +0000 Christopher Nelson https://christophernelson.co/OREO-x-Pokemon-1 OREO x Pokémon Oreo x Pokémon was the fastest selling edition of the iconic sandwich cookie of all time in the U.S. It beat out previous launches with Game of Thrones and Lady Gaga and put the brand on the path to adding $1 billion in sales. (Source: MarketWatch) To celebrate Pokémon’s 25th anniversary we made an entire campaign out of OREO cookies. To launch, we created a film featuring an all-new Pokemon Trainer capturing her first Pikachu. Each frame was hand drawn, then converted into OREO Cookies. Along with the launch of the film we also created a Billboard out of 8300 3D-printed, hyper realistic OREOS. Allowing our fans to get up close and personal with all the different embossments. <img width="6008" height="4006" width_o="6008" height_o="4006" data-src="https://freight.cargo.site/t/original/i/9fb7bf77035e4e88f10d1998f2b77bb28f05fc51863cf00ebb45fbd23abdbde1/OreoXPokemon_Billboard_wide-copy.jpg" data-mid="212443123" border="0" src="https://freight.cargo.site/w/1000/i/9fb7bf77035e4e88f10d1998f2b77bb28f05fc51863cf00ebb45fbd23abdbde1/OreoXPokemon_Billboard_wide-copy.jpg" /> <img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/6bc488256c6331c948b55c06b0b5f95f0067cb7efb7f1e633b01a5c05646ee45/57ST8526-1-v2.jpg" data-mid="212443124" border="0" src="https://freight.cargo.site/w/1000/i/6bc488256c6331c948b55c06b0b5f95f0067cb7efb7f1e633b01a5c05646ee45/57ST8526-1-v2.jpg" /> <img width="6720" height="4480" width_o="6720" height_o="4480" data-src="https://freight.cargo.site/t/original/i/972a358b38ef38f5fcb3d73725f937e314433f5401592a114147c45f367b669a/57ST8443-1-v2.jpg" data-mid="212443125" border="0" src="https://freight.cargo.site/w/1000/i/972a358b38ef38f5fcb3d73725f937e314433f5401592a114147c45f367b669a/57ST8443-1-v2.jpg" /> The pack was the first of its kind, with 16 custom-designed Pokemon embossements. The cookies were distributed with a rarity scheme that matched the original game, meaning some cookies were rarer than others. Mew being the rarest. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b36720ca62b763b87d3987d41f47a3d93ec7b4576c3cb59ab6096d68aa5f7565/Halftone_Cookie_Post_16x9_R14_Smaller-copy.jpg" data-mid="212443128" border="0" src="https://freight.cargo.site/w/1000/i/b36720ca62b763b87d3987d41f47a3d93ec7b4576c3cb59ab6096d68aa5f7565/Halftone_Cookie_Post_16x9_R14_Smaller-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d05102a94b6f0fd749f506b7588ecbd42e56984613bd7ac4ac9da659e24fa54b/Single_Cookie_16x9_R5-copy.jpg" data-mid="212443127" border="0" src="https://freight.cargo.site/w/1000/i/d05102a94b6f0fd749f506b7588ecbd42e56984613bd7ac4ac9da659e24fa54b/Single_Cookie_16x9_R5-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/be89b4ebde89d8e71e64f0c735e4c4cb3b337e9474fb4e32f232ed4e034e2446/Pack_Placeholder_R3-copy.jpg" data-mid="212443129" border="0" src="https://freight.cargo.site/w/1000/i/be89b4ebde89d8e71e64f0c735e4c4cb3b337e9474fb4e32f232ed4e034e2446/Pack_Placeholder_R3-copy.jpg" />To say people lost their minds is putting it lightly. <img width="2500" height="1403" width_o="2500" height_o="1403" data-src="https://freight.cargo.site/t/original/i/fb8818cb75a3ebbf15ee308aa9fa496a4501272cf9aea5c62d31672dad19f98c/Screenshot-2024-06-05-at-2.33.56PM-copy.jpg" data-mid="212443591" border="0" src="https://freight.cargo.site/w/1000/i/fb8818cb75a3ebbf15ee308aa9fa496a4501272cf9aea5c62d31672dad19f98c/Screenshot-2024-06-05-at-2.33.56PM-copy.jpg" /> These cookies took culture by storm, even becoming a Jeopardy question and a cold open for the Late Show. Awards 2021 Epica Winner Bronze 2022 Andy Winner - Craft 2022 Clio - Bronze - Brand Partnership 2022 Clio - Bronze - Branded Entertainment 2022 ADC - Bronze 2022 One Show - Bronze - OOH 2022 Webby - Branded Animation 2022 Webby - Peoples Choice Branded Video 2022 AICP Winner - Integrated Campaign 2022 Effie - Bronze Snacks &amp; Desserts2023- Clio Bronze - Creative Effectiveness 2023 One Show Merit 2022 Cannes Lion Shortlist (x2) 2022 One Show Merit (x3) 2022 Webby Honoree 2022 One Show Shortlist (x11) 2022 ADC Shortlist (x6) https://christophernelson.co/Lowe-s-Holiday Tue, 06 Jan 2026 21:33:13 +0000 Christopher Nelson https://christophernelson.co/Lowe-s-Holiday Lowe’s Home Improvement Holiday Budgets during the 2025 holidays were going to be tight for a lot of people. So instead of telling typical, emotional brand stories, we led&nbsp;a shift for the brand from more emotional storytelling around projects to an optimistic&nbsp;position&nbsp;that set Lowe's apart as the place that gives confidence to people that they can still put on the holiday they want, even on a tighter budget. https://christophernelson.co/Oreo-x-Super-Mario-1 Wed, 05 Jun 2024 17:45:01 +0000 Christopher Nelson https://christophernelson.co/Oreo-x-Super-Mario-1 OREO x Super Mario What do you do when two of the world’s most iconic brands come together to make sweet, sweet music? You re-make a classic song for the first time ever and in the process get to defeat a villan.&nbsp; With the Super Mario movie coming out, we made the most playful cookie even more playful by turning it into a new Super Mario game. We launched by creating a new Mario level out of cookies and milk, which also played the Mario theme song. Fans watched it 2M+ times in 24 hours. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/09f2669ac2f397cbc580915a30c0cf8f7d7645b3e9b18ac9cb7664a711f6de73/PR-Images-MB-pack-on-MK-copy.jpg" data-mid="212372715" border="0" src="https://freight.cargo.site/w/1000/i/09f2669ac2f397cbc580915a30c0cf8f7d7645b3e9b18ac9cb7664a711f6de73/PR-Images-MB-pack-on-MK-copy.jpg" />Then we released a special edition pack. Each cookie had one of sixteen special embossments, featuring heroes, bad guys, and power-ups. <img width="4042" height="1250" width_o="4042" height_o="1250" data-src="https://freight.cargo.site/t/original/i/e864bf49ded342951711cb02520270b94dceef28bb85057bb5d72b6dbef30040/oreo-mario-ecomm-enhancedbanners-04.jpg" data-mid="212387586" border="0" src="https://freight.cargo.site/w/1000/i/e864bf49ded342951711cb02520270b94dceef28bb85057bb5d72b6dbef30040/oreo-mario-ecomm-enhancedbanners-04.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a4aa28786ce29e16a170ef59a8042b134e372092890ee1d87f3c11daf86eb9ee/PR-Images-CN-v3-copy.jpg" data-mid="212372713" border="0" src="https://freight.cargo.site/w/1000/i/a4aa28786ce29e16a170ef59a8042b134e372092890ee1d87f3c11daf86eb9ee/PR-Images-CN-v3-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b710accf55d036ac5186be016e1309e1e143e2cb6ff89d7fb0c1a15203df0e42/PR-Image-Mario---Luigi-with-cookies-copy.jpg" data-mid="212372714" border="0" src="https://freight.cargo.site/w/1000/i/b710accf55d036ac5186be016e1309e1e143e2cb6ff89d7fb0c1a15203df0e42/PR-Image-Mario---Luigi-with-cookies-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e6ebabd829f66957e666d251029a64960a73160d43271163c6b1693d2dc61551/PR-Images-CN-v4-copy.jpg" data-mid="212372716" border="0" src="https://freight.cargo.site/w/1000/i/e6ebabd829f66957e666d251029a64960a73160d43271163c6b1693d2dc61551/PR-Images-CN-v4-copy.jpg" /> The pack also invited fans to play a new Super Mario game, using their cookies. A QR code gave them the rules and showed them a progress tracker that showed how close the world was to dunking bowser in milk. <img width="1606" height="1360" width_o="1606" height_o="1360" data-src="https://freight.cargo.site/t/original/i/5a1f4ad3cfc4cd3d831c34405ee5d116d29aa89c3e052b95c349e21b8de480f6/princess-peach-pack-copy.png" data-mid="212389171" border="0" src="https://freight.cargo.site/w/1000/i/5a1f4ad3cfc4cd3d831c34405ee5d116d29aa89c3e052b95c349e21b8de480f6/princess-peach-pack-copy.png" /> <img width="300" height="534" width_o="300" height_o="534" data-src="https://freight.cargo.site/t/original/i/6a27a5fd3c2522b3ef482e7d835356b1e67acabeb02f54a5c662f29b1f7c6c0c/ezgif-2-bf1b1a110f.gif" data-mid="212376673" border="0" src="https://freight.cargo.site/w/300/i/6a27a5fd3c2522b3ef482e7d835356b1e67acabeb02f54a5c662f29b1f7c6c0c/ezgif-2-bf1b1a110f.gif" /> Fans loved it and played on social. <img width="300" height="534" width_o="300" height_o="534" data-src="https://freight.cargo.site/t/original/i/c00b61ebd9000d9277c22e8c4b4e631e41323e8165e6547461c14016ce54b219/ezgif-2-5a14952893.gif" data-mid="212379100" border="0" src="https://freight.cargo.site/w/300/i/c00b61ebd9000d9277c22e8c4b4e631e41323e8165e6547461c14016ce54b219/ezgif-2-5a14952893.gif" /> <img width="288" height="512" width_o="288" height_o="512" data-src="https://freight.cargo.site/t/original/i/1d89266be6851f15e6e37163616f9bf89302ce41f6bcfad7ff42e0c92de1bb3a/ezgif-4-1eeb3504ff.gif" data-mid="212373917" border="0" src="https://freight.cargo.site/w/288/i/1d89266be6851f15e6e37163616f9bf89302ce41f6bcfad7ff42e0c92de1bb3a/ezgif-4-1eeb3504ff.gif" /> <img width="259" height="460" width_o="259" height_o="460" data-src="https://freight.cargo.site/t/original/i/4786f307c33d095dd384377f43ae7329552bc713360e75e6624a38c1a7598ce6/ezgif-2-02fb04acc6.gif" data-mid="212374165" border="0" src="https://freight.cargo.site/w/259/i/4786f307c33d095dd384377f43ae7329552bc713360e75e6624a38c1a7598ce6/ezgif-2-02fb04acc6.gif" /> To celebrate Bowser’s defeat and Princess Peach’s return, we surprised X000 fans with special edition Princess Peach cookies. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1808da1dd26ca6cbba234215221e0643f26e0c1424bf9d9d931e471537000f43/Peach-Box---cookie-copy.jpg" data-mid="212375475" border="0" src="https://freight.cargo.site/w/1000/i/1808da1dd26ca6cbba234215221e0643f26e0c1424bf9d9d931e471537000f43/Peach-Box---cookie-copy.jpg" /> https://christophernelson.co/Lowe-s-Summer Tue, 09 Dec 2025 17:51:34 +0000 Christopher Nelson https://christophernelson.co/Lowe-s-Summer Lowe’s We Help. You Summer. Normally, Home Improvement commercials feature stereotypical, “idealistic” scenarios. But to reach a new generation of millennial homeowners, we decided to tell the stories of the edge cases and show that no matter who you are, what you want, or what your life looks like, Lowe’s can help you have a perfect summer. https://christophernelson.co/Oreo-Pride Tue, 12 Apr 2022 13:38:26 +0000 Christopher Nelson https://christophernelson.co/Oreo-Pride OREO Pride As part of OREO’s initiative to support the LGBTQ+ community all year long, we created a short film about what it means to be an ally to someone you love. To do this correctly, we teamed up with Award-Winning director Alice Wu &nbsp;(Saving Face, The Half of It) to tell an authentic, nuanced intergenerational story. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f109810403bc3ffe945c51c06a87ca454188b8a98375d435478fc189bc18e30a/Oreo_other_PR_C-copy.jpg" data-mid="139434110" border="0" src="https://freight.cargo.site/w/1000/i/f109810403bc3ffe945c51c06a87ca454188b8a98375d435478fc189bc18e30a/Oreo_other_PR_C-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c58e4ae9dea17e4ce8619aa1a534d5a4e4ad1dfda971009428f22e4abcc3ed1a/Oreo_other_PR_B-copy.jpg" data-mid="139434060" border="0" src="https://freight.cargo.site/w/1000/i/c58e4ae9dea17e4ce8619aa1a534d5a4e4ad1dfda971009428f22e4abcc3ed1a/Oreo_other_PR_B-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d28a0bc06671dcd55db2d61d78f43ae5d6315a68248752eebae57c9c56c53faa/PR-Image-1-copy.jpg" data-mid="139434113" border="0" src="https://freight.cargo.site/w/1000/i/d28a0bc06671dcd55db2d61d78f43ae5d6315a68248752eebae57c9c56c53faa/PR-Image-1-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ceffd72cc4f1a8804791b10b9951b04261a0f2f6fa4ead89ebee9bb90589684b/Oreo_other_PR_D-copy.jpg" data-mid="139434111" border="0" src="https://freight.cargo.site/w/1000/i/ceffd72cc4f1a8804791b10b9951b04261a0f2f6fa4ead89ebee9bb90589684b/Oreo_other_PR_D-copy.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2d2a214ebe9b253f57ad7f7e234d621e4c68a774ca4ef5c649001654d08c097e/Oreo_other_PR_A-copy.jpg" data-mid="139434117" border="0" src="https://freight.cargo.site/w/1000/i/2d2a214ebe9b253f57ad7f7e234d621e4c68a774ca4ef5c649001654d08c097e/Oreo_other_PR_A-copy.jpg" /> Most people loved it, even calling it the “Gay OREO Cinematic universe” <img width="1636" height="641" width_o="1636" height_o="641" data-src="https://freight.cargo.site/t/original/i/33fed0f6a9540e9aedcf474314658242eb19342e4119e56dada0e273e333a2c6/autostradle-copy.jpg" data-mid="212437154" border="0" src="https://freight.cargo.site/w/1000/i/33fed0f6a9540e9aedcf474314658242eb19342e4119e56dada0e273e333a2c6/autostradle-copy.jpg" /> <img width="1934" height="500" width_o="1934" height_o="500" data-src="https://freight.cargo.site/t/original/i/6a5472468384e43c4a544a11617f6858537eaed1da73bc54d7a71604bd806038/Screenshot-2024-06-06-at-2.29.48PM.png" data-mid="212437640" border="0" src="https://freight.cargo.site/w/1000/i/6a5472468384e43c4a544a11617f6858537eaed1da73bc54d7a71604bd806038/Screenshot-2024-06-06-at-2.29.48PM.png" /> <img width="1932" height="598" width_o="1932" height_o="598" data-src="https://freight.cargo.site/t/original/i/ac43ffa78d5a3edba6d7c84f66c3edcc87769f017e91a4ac36633bdb685af105/Screenshot-2024-06-06-at-2.25.10PM.png" data-mid="212437479" border="0" src="https://freight.cargo.site/w/1000/i/ac43ffa78d5a3edba6d7c84f66c3edcc87769f017e91a4ac36633bdb685af105/Screenshot-2024-06-06-at-2.25.10PM.png" /> <img width="1644" height="1106" width_o="1644" height_o="1106" data-src="https://freight.cargo.site/t/original/i/b8608a889892077e74bfbef6a2a4b85b7ba7277c090b070510c172ac0e3119cc/Screenshot-2024-06-06-at-2.24.18PM.png" data-mid="212437642" border="0" src="https://freight.cargo.site/w/1000/i/b8608a889892077e74bfbef6a2a4b85b7ba7277c090b070510c172ac0e3119cc/Screenshot-2024-06-06-at-2.24.18PM.png" /> And as a special bonus, it broke the brains of conservative commentators.Giving us tons of free media time, including Tucker Carlson running the spot in its entirety 4 times on his show.&nbsp; <img width="492" height="620" width_o="492" height_o="620" data-src="https://freight.cargo.site/t/original/i/444cc69d1ae85729e228660901cf7b0c2f020e70ffceaf15a0497889edcb2a4b/Screenshot-2024-06-05-at-2.55.33PM.png" data-mid="212434764" border="0" src="https://freight.cargo.site/w/492/i/444cc69d1ae85729e228660901cf7b0c2f020e70ffceaf15a0497889edcb2a4b/Screenshot-2024-06-05-at-2.55.33PM.png" /> <img width="502" height="621" width_o="502" height_o="621" data-src="https://freight.cargo.site/t/original/i/7fa8de08ba8822ec452cb8741e551c35bbe298be79878c81da74165aac19c37d/Screenshot-2024-06-05-at-11.58.06AM.png" data-mid="212434767" border="0" src="https://freight.cargo.site/w/502/i/7fa8de08ba8822ec452cb8741e551c35bbe298be79878c81da74165aac19c37d/Screenshot-2024-06-05-at-11.58.06AM.png" /> <img width="503" height="627" width_o="503" height_o="627" data-src="https://freight.cargo.site/t/original/i/c5223f5fb4fdbd0349a08c9b86ce85deb492432b1287ccb9f63165461bf63ce3/Screenshot-2024-06-05-at-11.57.55AM.png" data-mid="212434768" border="0" src="https://freight.cargo.site/w/503/i/c5223f5fb4fdbd0349a08c9b86ce85deb492432b1287ccb9f63165461bf63ce3/Screenshot-2024-06-05-at-11.57.55AM.png" /> Teasers for the release OREO Pride Pack Building off the note in our film, we created special pride packs covered in words of support and love from real allies, with one special feature: a space for someone to write their own note to someone they love in their life. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3509f8a583931f838cf15806b5830c18c9c7f3f2269dadf906bcf307cab9c567/04_full-set-comp.jpg" data-mid="144181289" border="0" src="https://freight.cargo.site/w/1000/i/3509f8a583931f838cf15806b5830c18c9c7f3f2269dadf906bcf307cab9c567/04_full-set-comp.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9fe01989a9a96a1a0338a82ddc7ac966d796a19c1e81cc4c6f26b3d12b0a95f4/02_detail-quote.jpg" data-mid="144181326" border="0" src="https://freight.cargo.site/w/1000/i/9fe01989a9a96a1a0338a82ddc7ac966d796a19c1e81cc4c6f26b3d12b0a95f4/02_detail-quote.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9464acdff982d449ab20c8b36f7e62971dda36a9b069a9ada22249705a33e08f/03_top-down-pattern.jpg" data-mid="144181392" border="0" src="https://freight.cargo.site/w/1000/i/9464acdff982d449ab20c8b36f7e62971dda36a9b069a9ada22249705a33e08f/03_top-down-pattern.jpg" /> &nbsp; To get the word out and show people how to use the packs to show their allyship we partnered with one of the most famous allies Michelle Visage to have her write messages to her fans in a pack giveaway. <img width="3008" height="1688" width_o="3008" height_o="1688" data-src="https://freight.cargo.site/t/original/i/e1a50947fe2bb1d94f7ecbc26599a8e22143136871fd74c176c1115ca5c9b807/Facetune_01-05-2022-10-08-55.jpeg" data-mid="212438078" border="0" data-scale="98" src="https://freight.cargo.site/w/1000/i/e1a50947fe2bb1d94f7ecbc26599a8e22143136871fd74c176c1115ca5c9b807/Facetune_01-05-2022-10-08-55.jpeg" /><img width="1372" height="1372" width_o="1372" height_o="1372" data-src="https://freight.cargo.site/t/original/i/318e0eb53d1b75b86948079cf96c0228b9f8e02c8aabe59ea1003b49e71b85d0/IMG_1267.jpg" data-mid="212438113" border="0" data-scale="97" src="https://freight.cargo.site/w/1000/i/318e0eb53d1b75b86948079cf96c0228b9f8e02c8aabe59ea1003b49e71b85d0/IMG_1267.jpg" /> <img width="1170" height="2178" width_o="1170" height_o="2178" data-src="https://freight.cargo.site/t/original/i/f5d32baba566c4dbd1142228f5ea7f419f976948fdcbeec7b97efe3bdbd7b5c4/michelle-visage-copy.jpg" data-mid="212437855" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/f5d32baba566c4dbd1142228f5ea7f419f976948fdcbeec7b97efe3bdbd7b5c4/michelle-visage-copy.jpg" /> https://christophernelson.co/Disney-Parks Wed, 10 Dec 2025 19:11:02 +0000 Christopher Nelson https://christophernelson.co/Disney-Parks That Feeling When... Disneyland&nbsp; There’s a magical, unexplainable feeling that you can only get from being at Disneyland,&nbsp;so we recreated the way people express themselves in these moments on social media,&nbsp;including the phrase they use: “That feeling when.” <img width="965" height="875" width_o="965" height_o="875" data-src="https://freight.cargo.site/t/original/i/829cd7c56fe1c6f34b588db7683174fc1ed187a04b4b23facd407fa6a112538c/TFW_Orange.jpg" data-mid="241654489" border="0" src="https://freight.cargo.site/w/965/i/829cd7c56fe1c6f34b588db7683174fc1ed187a04b4b23facd407fa6a112538c/TFW_Orange.jpg" /> <img width="965" height="875" width_o="965" height_o="875" data-src="https://freight.cargo.site/t/original/i/11b97378fbf7e4f58786036589c6613d4de71c22f334d23829d331dc5bb05596/TFW_GIF-LOGO.gif" data-mid="241654491" border="0" src="https://freight.cargo.site/w/965/i/11b97378fbf7e4f58786036589c6613d4de71c22f334d23829d331dc5bb05596/TFW_GIF-LOGO.gif" /> <img width="965" height="875" width_o="965" height_o="875" data-src="https://freight.cargo.site/t/original/i/7bb8a4d421d0da82ebd20195d13a39e5533aef2772f65f8f9b8da528ed375529/TFW_Blue.jpg" data-mid="241654492" border="0" src="https://freight.cargo.site/w/965/i/7bb8a4d421d0da82ebd20195d13a39e5533aef2772f65f8f9b8da528ed375529/TFW_Blue.jpg" /> <img width="1398" height="811" width_o="1398" height_o="811" data-src="https://freight.cargo.site/t/original/i/705662a9517cee538b4d71fb1719bd860c5263b55354f9019a3c7b761dfe4df6/TFW_03.jpg" data-mid="241654497" border="0" src="https://freight.cargo.site/w/1000/i/705662a9517cee538b4d71fb1719bd860c5263b55354f9019a3c7b761dfe4df6/TFW_03.jpg" /><img width="1400" height="1084" width_o="1400" height_o="1084" data-src="https://freight.cargo.site/t/original/i/b4b130d0d57c7b0393876357cdb881defe1df2dbfeb11c50a8c45facf7843881/TFW_02.jpg" data-mid="241654498" border="0" src="https://freight.cargo.site/w/1000/i/b4b130d0d57c7b0393876357cdb881defe1df2dbfeb11c50a8c45facf7843881/TFW_02.jpg" /><img width="2400" height="1458" width_o="2400" height_o="1458" data-src="https://freight.cargo.site/t/original/i/99c267afa3438d5c96b2bad3215c15aaa2a846ae580cd2204fde8cd166699164/TFW_07.jpg" data-mid="241654500" border="0" src="https://freight.cargo.site/w/1000/i/99c267afa3438d5c96b2bad3215c15aaa2a846ae580cd2204fde8cd166699164/TFW_07.jpg" /> <img width="1400" height="1380" width_o="1400" height_o="1380" data-src="https://freight.cargo.site/t/original/i/2fb09a3fea545f1b69cadc2c7f769ee17ee6064323ff1bc68c4d1436ee727b44/TFW_06.jpg" data-mid="241654495" border="0" src="https://freight.cargo.site/w/1000/i/2fb09a3fea545f1b69cadc2c7f769ee17ee6064323ff1bc68c4d1436ee727b44/TFW_06.jpg" /> <img width="1400" height="1380" width_o="1400" height_o="1380" data-src="https://freight.cargo.site/t/original/i/3c632dde89e752b1a9c2903bf712be53346a0ca2c64af6465da6bbad4cce28f4/TWF_InstaPurple.png" data-mid="241654488" border="0" src="https://freight.cargo.site/w/1000/i/3c632dde89e752b1a9c2903bf712be53346a0ca2c64af6465da6bbad4cce28f4/TWF_InstaPurple.png" /> <img width="1700" height="1215" width_o="1700" height_o="1215" data-src="https://freight.cargo.site/t/original/i/c0333f736cc5b685c2804b6708182347367f6f5ae5a2e13db8105f4325b69d53/TFW_08.jpg" data-mid="241654494" border="0" src="https://freight.cargo.site/w/1000/i/c0333f736cc5b685c2804b6708182347367f6f5ae5a2e13db8105f4325b69d53/TFW_08.jpg" /><img width="2400" height="929" width_o="2400" height_o="929" data-src="https://freight.cargo.site/t/original/i/078f43ffafe19d34390a7728c3189628edfcd89c748bde9309fe56988934d1dc/TFW_04.jpg" data-mid="241654496" border="0" src="https://freight.cargo.site/w/1000/i/078f43ffafe19d34390a7728c3189628edfcd89c748bde9309fe56988934d1dc/TFW_04.jpg" /> https://christophernelson.co/Audible Mon, 11 Nov 2019 18:56:00 +0000 Christopher Nelson https://christophernelson.co/Audible Audible Introducing a new feature that allows high school and college students to get a deeper understanding of their audio content, Alan Cumming goes from narrator to demystifier in a dramatic fashion as only he can. .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } Partner: Matt Tarulli • ECD: Michael Raso • CCO: Matt Ian • Producer: Stacy Kay • Directors: Speck &amp; Gordon https://christophernelson.co/Scribble-Scrubbie-1 Tue, 26 Jan 2021 20:40:42 +0000 Christopher Nelson https://christophernelson.co/Scribble-Scrubbie-1 &nbsp;Scribble Scrubbie Crayola&nbsp;Scribble Scrubbies are one of Crayola’s best-selling products, but they had an awareness problem. They sold well when kids found them on the shelves, but they didn’t know what they were called. So as 2020 shifted to online shopping, we created a campaign that directly introduced kids to the Scribble Scrubbies so they could ask for them. Sorry, parents. Social Videos https://christophernelson.co/Chevron Tue, 10 Jan 2017 14:42:51 +0000 Christopher Nelson https://christophernelson.co/Chevron Chevron Doers When you plug your phone into the wall it charges. But does anyone reallythink about how that energy gets to the outlet? Not really. To highlight the importance of energy in everyday life, we created a series of videos that ran across, pre-roll, social and broadcast TV. .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } .embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; height: auto; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; } Copywriter: Jon Igilnik