Subway Restaurants
After we completed a full brand refresh the first campaign that used the updated look was for a product out of character for Subway.
Why would a sandwich company come out with wraps? Because they’re delicious. And if you can make a great sandwich, you can make a great wrap. All we had to do was let people know.
![](https://freight.cargo.site/t/original/i/c304766f57ce0bedc2c94f5152415d6b14df336a900e919c9b2b8a86ba2bcbab/Look-SO-much-meat.gif)
![](https://freight.cargo.site/t/original/i/4bfd8337063855765e3fdcf0a9d7925632a85bd12d8d2e5071e793cd21c2f16d/BITES_GIF_1_LINE.gif)
Copywriter: Jon Igilnik